SXSW App Now Available

A week or so ago, I posted about the apps I’m planning to use at SXSW. One of the most important apps I used last year, and will use this year, wasn’t yet released. However, today I noticed the official SXSW app has been released (for the iPhone). Called “SXSW Go,” it contains a list of all of the SXSW events and activities (including your customized schedule), a map of the locations of all of the activities, trade show information, and links to SXSW social media sites. I would definitely include this in the must-have apps for SXSW. This will come in particularly helpful when you find yourself shut out of a session you wanted to attend due to the large crowds, and then you have to scramble to find a new one.

Also available on Android and iPad.

 

Twitter’s ‘@anywhere’ Third-Party-Integration App Announcement

Just a quick follow-up to the video clips Koz posted yesterday from Twitter co-founder and CEO Evan Williams’ SXSW Keynote interview:

• There’s been a flood of analysis, opinion, and information on the heels of Williams’ (@ev) announcement of the new Twitter third-party-integration application, “@anywhere.”

• If you’re not currently a Twitter user, the ability @anywhere will provide to seamlessly mesh Twitter with other sites, such as The New York Times, Amazon, and eBay, and let users share links and add “follows” without leaving the sites, may certainly bring more users to Twitter.

• Here’s a good write-up from TechCrunch about the features and third-party partners (so far).

I can easily see how @anywhere will change the way I use Twitter. It may sound silly, but I also get how it aligns with Twitter’s No. 1 company principle: Be a force for good.

As @ev said yesterday, “Access to information … is about reducing the walls between influencers and the influenced. Democratization of information changes the world.”