Seattle’s Best Coffee

It’s been a while since I’ve posted, partially because it’s hard to find time to write things long enough to justify putting them here.  I’ve spent most of my posting short thoughts to Twitter and Facebook.  I’m going to try to remember to continue to post short thoughts there (@kkozlen) as well as a short expansion on those thoughts here.  So, here’s my first thought…

Is Seattle’s Best Coffee really the best coffee to come out of Seattle?  It’s a proper name, not a description of the product, but how many people really know that?

For a short while, we had both Seattle’s Best and Starbucks where I work, and I think I prefer Starbucks, which is also a Seattle based company.

Just because you name something, doesn’t make it so.